Case studies
Real campaigns, real numbers, and what each one means for an HVAC shop.
Each case study names the client's real industry. These clients are home-service and local-service businesses served by Logic Inbound and Restoration Inbound, not HVAC companies. Every figure links back to the original write-up.
LSA + voice AI agent
LSA built from scratch, ads running 24/7, and a voice AI agent that booked its first appointment on its own within weeks.
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Off shared leads, 0 → 25 jobs/mo
Moved off a lead marketplace onto its own site and Google Ads: 0 to 25 jobs a month, cost per click from $15.27 to $5.21.
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IAQ: 2–4 calls a day
Replaced Angi and HomeAdvisor with an owned PPC campaign: at least one qualified lead a day within 90 days, now 2 to 4 calls a day.
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Installs: 38 → 250 conversions/mo
A big-ticket install business that had tried three agencies: 38 to 250 monthly conversions in about 16 months of SEO.
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New site: 128% of lead goal
A brand-new website and $3,000 a month in Google Ads: 128% of the agreed lead goal, with only a handful of bad leads.
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The HVAC Missed-Call Playbook
12 practical fixes that turn more of the calls you already get into booked jobs and installs.
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